On 5 October, 20 contestants gathered at The Make-Up Store at The Paragon along Orchard Road to take part in the first preliminary round of the Asia Conference Makeup and Costume Challenge. Contestants were made up of aspiring makeup artists and fashion stylists.
“One of the objectives of the event is to select 10 to 12 finalists for a showcase for the Asia Conference in November,” explained event organizer Agnes Soh.
The contestants were first presented with a photograph of a model from a magazine and were given one and a half hours to replicate the effect. As the main sponsor for the event, The Make-Up Store provided all the products for the competition. There was a flurry of activity as the contestants got to work on their respective models. Given the contestants’ deft brushwork and blending skills, the models were soon completely transformed.
The contestants were judged on four categories, namely technique, creativity, colour blending and overall coordination. Judges Benedict Choo and Jessie Goh, two professional makeup artists, walked around the room to examine the progress of the various contestants.
Most of the participants were not professionals but they certainly had a passion for makeup. Contestant Joanne Toh makes use of every opportunity to put her talents to good use by “doing wedding makeup for close friends”.
The models were presented to the judges after an hour’s work. All of them looked stunning with their dramatic eye makeup and dazzling lipsticked smiles. With the competition already heating up in this preliminary round, the Makeup and Costume Showcase during the Asia Conference will definitely be a sight to behold.